Have yous e'er watched an Instagram story and thought, "[Insert name of friend] needs to see this?"

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One of my favorite aspects of Instagram — and social media in general — is its shareability. For businesses, it's also a great way to engage your audience, share relevant content, and tell a bigger brand story.

Nonetheless, when it comes to reposting content on Instagram, the steps aren't e'er straightforward. Here, we'll cover how to share content to your Instagram story.

Table of Contents

How to Share an Instagram Story

How to Share an Instagram Post to My Story

Why Brands Share Instagram Stories and Posts

As I mentioned higher up, businesses can repost content on Instagram to engage their followers and share on-brand content.

But what, exactly, should you share? It's a good thought to share content that meets at to the lowest degree one of the following criteria:

  • The content is direct related to my brand
  • The content reflects my brand'due south aesthetic
  • A customer has tagged or mentioned my brand
  • My followers will find the content valuable

Hither's an case — Peloton'south apparel make, @PeletonApparel, regularly shares posts from customers wearing its article of clothing – and they typically add a call to activity, such as a link to its store. Information technology'due south an excellent manner to leverage user generated content to engage a community and build brand advocates.

peleton

A give-and-take of caution hither — when information technology comes to reposting user-generated content, brands should always ask for permission from users before reposting content. Sure users value their privacy over others — and you never want to overstep those boundaries.

At present, allow'south cover how to repost content on your Instagram Story.

How to Share an Instagram Story to My Story

Your ability to repost someone's Story depends on whether the original creator tagged you.

If the user hasn't tagged y'all, you're express in what you can exercise. Currently, there'south no feature that allows you to repost stories without a tag. However, yous can share information technology via direct messages to another follower.

If yous were tagged in a story, you can easily reshare it to your story by following the steps beneath:

  1. Tap the straight messages icon in the upper right-hand corner.

InstagramStep4

2. Locate and open the tagging notification.

InstagramStep5

three. Tap "Add to Your Story." From here, you lot can add together your own text, filters, and stickers to the mail service — or keep to the next step.

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4. Lastly, tap "Send."

InstagramStep7Once your post is alive, viewers tin encounter the original story, along with any comments or stickers you lot may take added.

How to Share an Instagram Mail service to My Story

You tin can share some other user'south in-feed post to your story in iv quick steps:

1. Tap that plane icon below the photo or video in your feed.
InstagramStep1 2. From the pop-upwardly menu, tap "Add post/video to your story."

InstagramStep2

3. Next, you can add together text, filters, or stickers to the story — or movement to the next step.

4. Tap "Send To" then "Share."

InstagramStep3Why Tin't I Share Someone's Instagram Story?

Continue in mind that many users enable story sharing by default, but others may opt to disable this feature. Similarly, users may put their contour on private style. If they haven't accepted your follow request, you won't be able to view their stories.

Of grade, you lot can screenshot or screen tape a story before information technology expires. However, when it comes to sharing and reposting content, it'southward important to remember that sure users value their privacy more others. To avert crossing any lines, it's a good habit to ask for permission before sharing any content to your folio.

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Originally published Feb 7, 2022 vii:00:00 AM, updated February 07 2022